Lidl is on the move, pushing further into the South.

The German discount grocer, just days after opening its first United States locations, announced plans for a new regional headquarters and distribution center in Cartersville, GA. The move is expected to create 250 jobs over the next five years with a price tag of $100 million. Lidl's US headquarters are in Arlington, MD.

"We thank Governor Nathan Deal and leaders in Bartow Country for their support of our operations in Georgia, Brendan Proctor, president and CEO of Lidl US, said. "We are excited to be part of the community of Cartersville, which has a vibrant workforce and offers a central location for our distribution network. This facility will be an important part of Lidl's efficient infrastructure that will allow us to deliver outstanding quality goods to our customers at the lowest possible prices."

Lidl opened its first 10 US locations on June 15. The company plans to have as many 100 stores open along the East Coast by next summer. The Georgia facility will be Lidl's fourth regional headquarters and distribution center, joining locations in Virginia, North Carolina and Maryland.