PITTSBURGH — The Kraft Heinz Co. is rolling out a new product: Lunchables PB&J. The snack is a dippable, no-thaw crustless peanut butter and jelly.
The sandwiches are available in grape and strawberry varieties.
“The launch of Lunchables PB&J is a continuation in our mission to reinvent the refrigerated category by providing high quality, delicious, affordable and convenient solutions for snack time and beyond,” said Danni Levin, associate director of innovation, Lunchables. “We’re remixing a classic, delivering on parents’ desire for convenience and kids’ love of dipping and customizing — PB&Js will never be the same.”
The sandwiches may be purchased in retailers nationwide.