MERRIAM, KAN. — The Seaboard Foods brand Prairie Fresh announced new ground pork varieties. The new chub-style products aim to serve as ingredients rather than the historical center-of-plate role that pork usually plays. The new fresh ground pork and pork sausage will be available for retail store shelves this spring.
“Ground pork and sausage roll sales have grown tremendously over the last few years,” said Ryan Barnett, market insights manager at Prairie Fresh. “We’re consistently tracking industry trends and are especially excited to bring these convenient offerings to the category and show consumers how they can use pork in everyday meals.”
The new products include:
- Nashville Hot — A blend of heat and robust spices, combined with premium ground pork.
- Italian — A blend of Italian herbs and spices, paired with premium ground pork.
- Original Recipe — Crafted with our original recipe seasoning blend.
- Vermont Style Maple — Made with real Vermont maple syrup for premium taste.
- Unseasoned ground pork — 85% lean – 15% fat blend of all natural, unseasoned, premium ground pork.
“The entire food and beverage industry is seeing enthusiasm around interesting flavor combinations,” said Eric Hamilton, director of product innovation at Prairie Fresh. “With this in mind, we thought why not enhance the ground pork category with some new and bold twists?”
Prairie Fresh offers the new products in unique, 16-oz packaging formats that include a displayed QR code leading to exclusive online recipes.
“When it came to the packaging, we surveyed consumers and tested concepts based on attributes like versatility, uniqueness and readability,” said Ozlem Worpel, vice president of marketing and innovation at Seaboard Foods. “In the end, we’re thrilled to be delivering eye-catching products that offer consumers both a premium feel as well as the high-quality and flavorful product they’ve come to expect from our brands.”
