JACKSONVILLE, FLA. — Beaver Street Fisheries is once again partnering with multi-car NASCAR Cup Series and NASCAR Xfinity Series team Kaulig Racing.

The company’s Sea Best brand kicked off the 2025 season Feb. 2 at the Bowman Gray Stadium with driver Ty Dillon and the No. 10 Chevrolet.

Sea Best said its team will make a pit stop at the Seafood Expo North America (SENA) in Boston March 16-18, at booth #1721, where attendees can experience a virtual reality racetrack and enter a sweepstakes for a chance to win a trip to a NASCAR race and meet Ty Dillon.

“We’re excited to partner with Kaulig Racing and Ty Dillon for a second season and bring the thrill of the racetrack to this year’s Seafood Expo,” said Mark Frisch, executive vice president of Beaver Street Fisheries. “As a family-owned brand dedicated to quality and excellence, we value the opportunity to connect with NASCAR’s passionate fanbase and engage with consumers who appreciate the best, whether it’s on the track, at the dinner table or the floor of the largest seafood industry trade event.”

Frisch said Beaver Street Fisheries will be showcasing its Sea Best products for retail grocery stores including, “a wide range of frozen fish fillets such as ahi tuna, mahi-mahi, cod and catfish — along with shrimp, scallops and lobster.”

The Sea Best booth will also feature the company’s frozen and fresh seafood available for foodservice operations.