SAN ANTONIO — NatureSweet has partnered with pasta brand Barilla on a marketing campaign highlighting how NatureSweet tomatoes and Barilla spaghetti can come together for a healthy, flavorful meal.

The campaign is titled “A Burst of Energy & Flavor” and promotes a combination of NatureSweet Cherubs snacking tomatoes and Barilla Protein+ pasta, which is made with semolina wheat, lentils, chickpeas, and peas for 17 grams of protein per 3.5-ounce serving.

“We’re committed to inspiring families to embrace healthier eating with products that are as flavorful as they are nutritious,” said Travis Laveault, omnichannel & digital marketing director at NatureSweet. “By partnering with Barilla, we’re combining the best of our Cherubs snacking tomatoes and their Protein+ pasta to create meals that are not only wholesome but also bring joy to the table.”

The campaign will run through March and involves online advertising and in-store displays at Kroger, Albertsons, Raleys, and The Giant Company retail stores.

“At Barilla, we believe in the power of sharing a meal to bring families together,” said Angie Cotter, U.S. pasta brand marketing director, Barilla Americas. “This collaboration with NatureSweet allows us to offer delicious pasta that is both a good source of protein and pairs perfectly with NatureSweet’s  premium produce, helping families create balanced meals that nourish both the body and the soul.”