JOHNSON CITY, TENN. — Food advertising agency Creative Energy has added Jackie Silver to its brand executive team.

Silver’s previous experience includes nearly two decades at a variety of agencies including Leo Burnett, Saatchi & Saatchi, and BBDO, Creative Energy said. Some of her clients included Lay’s, Mars Petcare, Johnson & Johnson, Exxon Mobil and USAA auto insurance.

“Jackie’s big agency experience is part of our strategy of elevating our client service,” said CEO and founder Tony Treadway. “Her effervescent personality, attention to detail and marketing insights are a strategic advantage for our agency and our clients.”

“I was drawn to Creative Energy because of its extraordinary creative and focus on producing results for its clients,” Silver said. “Smaller agencies have the upper hand when it comes to responsiveness, senior level client involvement and in creating positive results for clients quickly.”

Creative Energy also recently hired a new director of account service, Michelle Harmann, and a new vice president of strategy, Bradley Eshbach.

“Our strategy to service a broader range of CPG and foodservice clients through client service leadership is working,” Treadway said.